Step Inside the Coolest Little Shop in NYC

Nicole Cohen

Welcome to the coolest little shop on Orchard Street! When I described my blog, Sketch42, to Coming Soon’s owner Fabiana, as “mostly design and art, with a little bit of fashion,” she exclaimed, “Ha! Kind of like this store!” I couldn’t agree more.

Coming Soon, a little boutique in Manhattan’s East Village, is an amalgam of the coolest stuff you wish you could take home with you. It’s the perfectly quirky apartment you wish you lived in. You know, the one with a vintage Pepsi machine and a designer dart board? Except Coming Soon has way more edge than your average hipster vintage shop. It’s got design pedigree to back it up.

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