MTV Just Gave the Next Generation a New Name
They've never known a world without Snapchat and Instagram, their video games are more like virtual reality compared to our 8-bit consoles, and their digital and real lives are one and the same. This new generation is yet to be defined: They're not millennials, and according to 14-year-old Griffin Picciani from New York City, they don't feel like millennials either. “My age group has grown up with all of this social media at a much younger age,” Griffin told Time. “I think that’s given us a different perspective.” Which is why MTV coined a name for the generation of Americans after the millennials: the founders.
MTV has been studying this age group closely for the last few years, but in March, the network went a step further. Instead of giving them a name, they asked more than 1,000 kids born after December 2000 what they should collectively be called. The survey generated 544 names, including the navigators, the regenerators, the builders, the bridge generation, and the founders (the winner!). While the jury is still out on whether the name will stick, Griffin approves: "It definitely describes our generation," he said. "And considering the other names out there, it’s a lot easier to remember."
To read more of this article, visit Time.
Do you want to learn more about the next generation? Shop our book pick on the topic below.
What do you think of "the Founders"? What would you call this next generation? Share with us in the comments below.