What's Alternative Investing? We Asked a Finance Expert for Help

A few months ago, I was at an event with Nicole White, a personal finance education specialist at Swell Investing, when a familiar confession took place. A group of women took turns introducing themselves and their work, and when White said her profession, one woman exclaimed, "I don't know anything about finances!"

The truth is that this woman isn't alone—the word "finance" in itself can be scary, and it's common for many people to treat it with the same weary distance as an overdue dentist appointment. However, there's mounting proof that women are claiming their space in the particularly male-dominated sphere of finance (and making money moves that have changed the industry). A recent story in Economist found that women are getting their fair share of inheritances and taking fewer risks in the stock market than men are. In other words, they're learning the flip side of that familiar confession: Knowledge is power.

"Women express their values through their portfolios," Economist declared, which is directly related to a term called "alternative investing." This type of investment just so happens to be right up White's alley. So we spoke again about what alternative investing is and why more women should consider it as part of their portfolios.