Best Flower Subscriptions for Valentine's Day 2023

Nothing brings joy to a room quite like a bouquet of fresh flowers. The splash of color and perfume-like scents make it the perfect centerpiece for your kitchen island or living room credenza. But replacing wilting or dead stems can be a hassle, and keeping up with the churn might cause more stress than serenity.

That’s where flower delivery services come in. There are so many companies that do the work for you and ship budding bouquets right to your front door. We’ve rounded up some of the best flower subscriptions on the market so you can find the best fit for your flower needs.

Best Flower Subscriptions of 2023

Best Overall: BloomsyBox
Best Budget Pick: The Bouqs Co.
Most Flexible: UrbanStems
Most Sustainable: Farmgirl Flowers
Best for Premium Blooms: Enjoy Flowers

Best Overall: BloomsyBox

BloomsyBox flower subscription — BloomsyBox / Abbey Littlejohn

What We Like

Sourced from sustainable flower farms
10 subscription plans to choose from
One-time bouquet purchases are also available
Features a pet-safe flower subscription

What We Don’t Like

Delivery is only Tuesdays through Fridays

Why We Chose It

Fresh-from-the-farm BloomsyBox flowers are the easiest way to fill your home with a rotating queue of fresh blossoms. Just choose from weekly, biweekly, or monthly flower subscriptions, select a delivery date, and budding flowers will ship right to your front door as soon as your current bouquet starts to wilt.

With an impressive roster of 10 different subscriptions, BloomsyBox delivers for every lifestyle. Along with the classic original, deluxe, and premium plans, there’s a roses-only box for the romantics, a houseplants option for those with green thumbs, and a pet-safe flower delivery subscription so people with fur babies don’t have to worry about keeping their bouquets out of paw’s reach.

All subscriptions are under $70 per box, with many cheaper options at $45 to $50 per order. If you’re in a rush, next-day delivery is available—for an extra fee—when you order Monday through Thursday. And while BloomsyBox only delivers four days a week, the flowers are shipped in bud form and will fully blossom two to three days after they arrive.

Best Budget Pick: The Bouqs Co.

The Bouqs Co flower subscription — MyDomaine / Larisa Niedle

What We Like

Subscriptions start at $40
Sourced from sustainable flower farms
Same-day and next-day delivery available
Website has care instructions for every type of flower

What We Don’t Like

Same-day delivery is only available for certain zip codes

Why We Chose It

All petals come with a price. But for the best blooms on a budget, The Bouqs Co. offers a $40 flowery delivery subscription. Each gorgeous bouquet contains 10 to 16 stems from eco-friendly farms and can even be delivered same-day, depending on where you live. There are over 40 bouquets to choose from, and it’s easy to change up your blooms with each delivery. And if you want to gift flowers for Valentine’s Day, Mother’s Day, or a birthday, subscription holders get exclusive savings on one-time orders, too.

The Bouqs Co. makes caring for your flowers easy, even if your thumb is more brown than green. Through detailed care tips and videos, you’ll learn how to make your bouquet stay fresh and colorful for longer. And if you have any lingering questions (or if your flowers are drooping sooner than expected), the company offers a "Happiness Guarantee” and is highly regarded for its customer service. If you have questions about your order, the website has a chat service from 6 a.m. to 5 p.m. PT.

Most Flexible: UrbanStems

UrbanStems flower subscription — MyDomaine / Abbey Littlejohn

Use code DOMAINE15 for 15% off your next order!

What We Like

Pay as you go or choose the number of desired deliveries and pay upfront
It’s easy to pause your subscription
National next-day delivery for the continental U.S.
The Luxe subscription box includes a designer vase with every order

What We Don’t Like

Same-day delivery only available in NYC and D.C.

Why We Chose It

UrbanStems makes scheduling and managing your subscription boxes simple. Once you choose your plan, the website prompts you to pick your delivery date, how frequently you want your fresh blooms to arrive (weekly, biweekly, or monthly), and whether you prefer to pay as you go or pay upfront for multiple deliveries. And if you have a vacation planned, one click will pause your subscription until you’re back home.

There are three flower delivery subscriptions to choose from: Classic, Seasonal, and Luxe. The Classic plan is $55 per delivery, and your first order comes with a small glass vase so you can display your rotating bouquets. The second level, Seasonal, is $75 per delivery and your first box comes with a glass vase and a scented candle. At $105 per delivery, the Luxe package is made from only the freshest blooms and includes a hand-picked vase with every bouquet so you can build a collection and always match your blossoms.

Most Sustainable: Farmgirl Flowers

Farmgirl Flowers flower subscription — MyDomaine / Abbey Littlejohn

What We Like

Every bouquet is wrapped in burlap sourced from coffee roasters
Weekly, biweekly, and monthly plans available
Choose between three sizes of in-season bouquets

What We Don’t Like

Subscriptions aren’t pet-friendly
No expedited shipping

Why We Chose It

While most flower subscription services ship their bouquets in plastic, Farmgirl Flowers wraps its blooms in burlap. The company has worked with Bay Area coffee roasters for over 10 years, reusing empty burlap sacks by cutting them down and wrapping the one-of-a-kind bouquets for shipping.

Farmgirl Flowers offers three burlap-wrapped subscriptions, ranging in price from $60 to $100. Each is made with fresh, in-season flowers and no two arrangements are built exactly alike. The difference between plans is all in size: the “Fun-Size” bouquet is made from 15 stems, the “Just Right” from 25, and the “Big Love” from 35.

Best for Premium Blooms: Enjoy Flowers

Enjoy Flowers flower subscription — MyDomaine / Larisa Niedle

What We Like

Extra-large bouquets can be displayed together or divided into multiple arrangements
Made with premium flowers including roses, ranunculus, callas, and Charmelia
Free U.S. shipping
Sustainably grown on Rainforest Alliance Certified farms

What We Don’t Like

Delivery is only on Tuesdays and Thursdays
The pricey monthly plans start at $65

Why We Chose It

Enjoy Flowers offers robust bouquets, at 30 to 35 stems each. It’s not just the amount of flowers that makes these bouquets pop—the blooms themselves are big and colorful. And while Enjoy Flowers only delivers two days a week, the company promises the arrangements stay fresh for at least seven days after arriving at your front door.

There are two monthly flower subscriptions to choose from. At $78, the Designer Collection displays premium farm-grown flowers including roses, ranunculus, callas, and Charmelia, all arranged by expert florists. The second option, the Garden Collection, costs $65 per delivery and features seasonal flowers like carnations, hydrangeas, and matsumoto. There are four payment plans available with both subscriptions, and paying ahead can save you some cash.

Final Verdict

BloomsyBox checks off everything on our bouquet bingo card. With a whopping 10 available subscriptions and weekly, biweekly, and monthly deliveries, it offers the most options by far. The subscriptions start at only $45, and there’s an even cheaper eucalyptus box that’s only $40. No matter what bouquet (or potted plant!) you choose, BloomsyBox’s flowers are sustainably sourced and shipped fresh from the farm.

Frequently Asked Questions

How Much Is a Flower Subscription?

No two bouquets are alike… and no two price tags are either. Many flower subscription services cost around $50 for their basic plan. Prices go up with the size of your bouquet. Selecting higher-end flowers (premium roses in place of in-season blooms, for instance) and add-ons such as vases will also make your bill climb. Expedited same- and next-day delivery will cost more too. Overall, expect to pay between $45 and $100 for each flower subscription box you get delivered.

Is It Cheaper to Buy Flowers From a Florist?

You pay $15 extra to have ramen delivered for dinner, so it’s the same with flowers, right? Not so fast. While ordering one-time bouquets can rack up pricey delivery charges, recurring flower subscriptions typically come with free delivery (unless you’re paying extra to have your blooms ASAP).

In general, what you pay per bouquet in a subscription is pretty much the same—or even a little cheaper—as going to a local florist. That said, florists might offer services that subscription companies don’t, like custom-made bouquets made from your very favorite blossoms.

What Is the Best Day to Buy Flowers?

If you’re ordering for a specific occasion, it’s best to schedule your flower delivery to arrive a few days before the event. Most subscription services ship their blooms in budding form, meaning they won’t reach their full beauty until two to three days after delivery. So if your mom’s birthday is on Sunday, order a bouquet to arrive at your door on Friday, and gift it in-person on the big day.

Methodology

We reviewed customer reports and on-site offerings to determine which flower subscriptions provided not only the most beautiful blooms but the best customer service including shipping and product guarantees. We placed emphasis on brands that deliver nationally, as well as brands that included a variety of price points and stylistic offerings. Based on these factors, we selected UrbanStems as our best overall choice.