These “Just Because” Gifts Are Sure to Brighten Your BFF's Day

Our editors independently research, test, and recommend the best products; you can learn more about our review process here. We may receive commissions on purchases made from our chosen links.

When you have a friend who’s been with you through thick and thin, their unwavering loyalty can inspire you to offer some unexpected, out-of-the-blue kindness in return. A “just because” gift is a thoughtful gesture to let them know they’re on your mind and you wanted to brighten their day because, well … they brighten yours, too.

Whether your bestie has been especially supportive lately, is in a funk, or you’ve just been thinking of them a lot (you know, BFF telepathy), sending a gift for no particular reason is a sweet reminder of how much you care. 

Here, the best "just because" gifts for every friend and budget.

Milk Bar Assorted Cookie Tin

Milk Bar Assorted Cookie Tin

 Courtesy of Milk Bar

Could your sweet friend use a pick-me-up? Milk Bar’s scrumptious Assorted Cookie Tin is just the gift they need. Combining the nostalgic comfort of cookies with unexpected flavors, unboxing this collection of goodies is sure to be a bright spot in anyone's day.

Included in the assortment is all of the confectionery’s famous cookies. There’s the sweet and salty Compost, made with potato chips, graham crackers, butterscotch, and more; the ooey, gooey Cornflake Chocolate Chip Marshmallow; the sprinkle-studded Confetti; the sweet and buttery Corn; the muffin-inspired Blueberry & Cream; and the super-rich Chocolate-Chocolate. All individually wrapped and stacked in a sleek tin, you can grab ‘em by the dozen or half-dozen.

Primally Pure Home Collection

Primally Pure Home Collection

 Courtesy of Primally Pure

For your loyal crony whose home is their castle, the magical scents of Primally Pure’s Home Collections will add instant ambiance to their space. It includes room spray, an essential oil diffuser blend, and luxurious hand soap—all infused a fresh combination of herbs and flower blossoms that evolve with the seasons.

The products in this collection contain non-toxic and family-friendly ingredients that can safely freshen any space. Each is packaged in a frosted glass bottle which makes the set even more giftable.

The Sill Snake Plant Laurentii

Snake Plant Laurentii

 Courtesy of The Sill

Whether your BFF moved into a new home, scored a new job, or could just use some general cheering up, this snake plant from The Sill is sure to put a smile on their face. The hardy succulent is one of the easiest houseplants to take care of, so whether your friend has a green thumb or not, it should last awhile.

The plant is a real looker, of course, but we're even more enamored with The Sill's selection of pots which includes coiled cylindrical planters, traditional pots with matching saucers, curved earthenware bowls, and more. You can also further customize your pick as each is available in a mix of shades including black, blush, mint, cream, and terracotta.

54Kibo Gabi Ethiopian Cotton Throw

54Kibo Navy Throw

 Courtesy of 54Kibo

A cozy throw offers style and comfort—even for the friend who has everything. That said, we're not suggesting you gift a typical department store pick. These gorgeous blankets by 54Kibo are extra special because of how they’re made; they’re hand-spun and loomed by artisans in Ethiopia using locally-sourced cotton that’s buttery soft. Even the striking patterns are indicative of the country’s tradition for weaving textiles with colorful geometric designs. 

Finished with tassel detailing, these lightweight throws are both timeless and on-trend. Each of the four coastal color combinations is made with eco-friendly cotton and AZO-free dyes.

Usual Wines The Rosé Combo

The Rosé Combo

Courtesy of Usual Wines

Does your favorite wino live far away? This 12-glass box from Usual Wines is as easy to gift as it is to sip. With just a few clicks, you can ship a pack of single-serve wines that the recipient will have fun sampling. The Rosé Combo includes dry and crisp strawberry, rose petal, and rhubarb blends—half of which are bubbly and half which are still. Every bottle contains zero sugar, is preservative- and chemical-free, and is sustainably farmed. If your friend isn't into rosé, you can also snag red and brut varieties packs of six to 24.

Poured into beautiful flat-bottomed glass bottles with twist-off tops, your bud will be almost as impressed with the packaging as the taste. This is a wonderful housewarming, celebratory, or “thinking about you” gift to make budding connoisseurs feel extra special.

Lord Jones OId-Fashioned Hemp-Derived CBD Gum Drops

Lord Jones OId-Fashioned Hemp-Derived CBD Gum Drops

 Courtesy of Lord Jones

It’s fruity, chewy, stress relief wrapped up in a pretty little box. Lord Jones’ famous gumdrops contain 20 mg of broad-spectrum CBD (AKA, the good stuff). Just an FYI, these do contain trace amounts of THC—0.3 percent to be exact—but it’s commercially available. In fact, Lord Jones is the first CBD brand sold at Sephora and SoulCycle.

In addition to helping your buddy breathe easier, these small-batch-made drops are yummy, too. Made with natural fruit flavors, gelatin, citric acid, and sugar, they’re reminiscent of simpler days ... and in case you’re wondering, they’re also gluten-free.

MoMA Design Store Colorful Backgammon Set

MoMA Design Store Colorful Backgammon Set

 Courtesy of the MoMA Design Store

This gift is a win-win for you and your friend as you'll now have an excuse to drop by for regular game nights. This classic backgammon set from MoMA's Design Store is given a playful, modern update with bright pinks, blues, and purples. The beechwood set is so striking that it'd even make for a conversation-starting decor piece should your friend display it on a coffee table or console.

Homesick Candle

Homesick Candle

 Courtesy of Homesick 

For the person that you’ve known forever, these thoughtful scents will make them reminisce with a single whiff. There’s a unique scent for every state, as well as 18 major US cities and nine countries (including the U.S.).

If a specific location doesn’t bring back floods of nostalgia, then Homesick’s Memories collection might do the trick. There’s New Job, which includes notes of leather and cedarwood (also fitting for a newly-promoted pal); Summer Camp, which smells of fresh grass, citrus, sunscreen, and sandalwood; and Let’s Toast, which blends fruit and champagne.

Kendra Scott Ceramic Trinket Tray

Kendra Scott Trinket Tray
 

One can never have too many trinket trays. That's our motto, anyways! This highly giftable Kendra Scott dish can be used to corral keys in an entryway, organize jewelry atop a dresser, or proudly display a skincare regimen in the bathroom. However it's used, the trendy terrazzo tray will add a fun pop of color to your friend's home.

If the thought of giving it away pains you a bit, you can also purchase one for yourself as it comes in under $20.

Kush Queen CBD Bath Bombs

Shield for Immunity CDB Bath Bomb

 Courtesy of Kush Queen

Maybe she’s stressed because she’s up for a promotion. Maybe he’s a dad who could use some serious self-care time. Whatever the case, if your comrade is feeling frazzled, give them a gift that’ll fizz their cares away (if only for a little while).

Kush Queen’s ultra-relaxing CBD bath bombs can relieve anxiety as well as aches and pains. Choose from scents like Matcha Tea or Citrus, or specialized blends like Relieve, Relax, and Shield for Immunity. While some options allow you to choose the CBD potency, all are guaranteed to be 100 percent THC-free.

Corkcicle Origins Stemless

Whether your friend is a fan of wine, cocktails, coffee, or tea, they’ll use this travel-friendly cup on repeat. It’s insulated to keep cold drinks chilled for up to nine hours, and if they’re craving something hot, it’ll stay toasty for three. A clear, closable lid is easy to drink from and helps prevent spills, plus a grippy, silicone bottom will help their precious drink stay steady. And can we talk about the ethereal designs from the Origins collection? Somehow, pretty drinkware makes everything taste better. 

For a cute gift idea, stuff this stemless cup with ingredients for their favorite drink like marshmallows and cocoa mix, tea bags, cocktail fixings, or a coffeehouse gift card.

Lush Sleepy Little Box of Slumbers

Lush Sleepy Little Box of Slumbers

 Courtesy of Lush 

For the person who’s perpetually red-eyed, this is one dreamy gift. No matter what’s keeping them up at night, the luscious, lavender-laced products in this set offer sleep-promoting aromatherapy that'll make any insomniac drowsy.

The duo includes a mini bottle of body wash and a tub of buttery lotion (a cult-favorite, we should add), which are both infused with Lush’s legendary Sleepy fragrance. Your frazzled friend will be elated to draw a scented bath, smooth on some lotion, and lie down for some much-needed beauty sleep.

Billie Simone Jewelry Beaded Bracelet

Billie Simone Jewelry Beaded Bracelet

 Courtesy of Billie Simone Jewelry

This grown-up friendship bracelet is bound to impress any bling-wearing friend. Available with sterling silver or 10-karat gold-filled beads, it’ll add shine to any stack or add a dainty hint of glamour when worn alone. Even better, its stretchy style means it’s free of finicky clasps.

The receiver will swoon, but little will she know that you scored it at a super-affordable price (shh!). If you really want to feel all warm and fuzzy, go ahead and pick up two: one for her, one for you. 

Artifact Uprising Square Photo Prints

Square Photo Prints

 Courtesy of Artifact Uprising 

Despite social media sharing, nothing can compare to good old-fashioned photographs. Even more heartwarming is the time and effort you put into hand-picking pictures with the bestie you couldn’t live without. 

So, in the name of thoughtfulness over monetary value, Artifact Uprising’s Square Print Set is a beautiful way to put your cherished memories in print. It features textured matte paper that offers a subtly vintage vibe, giving a nod to your shared nostalgia. To complete the gift, consider picking up a Wooden Photo Ledge (see on Artifact Uprising) so your BFF can proudly put them on display.

Alaina Marie Signature Clutch

Signature Clutch

 Courtesy of Alaina Marie

Available in two sizes—the 13-inch original clutch and the 10-inch mini—your beach-loving BFF will love how the Alaina Marie Signature Clutch is as versatile as it is trendy. It can be used as a wallet, makeup bag, travel organizer, or clutch purse, and since it’s made with real marine-grade mesh, it’s washable and waterproof to boot.

Designed with neon colors, nautical prints, and metallic hardware detailing, your bestie will take this bag from the street to the sand. Fill it with a few goodies, then tell her that each clutch is handmade in Maine with materials that are as authentic as she is.

Related Stories