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Investing in quality bedding is a crucial upgrade that can transform your bedroom into a dreamy retreat. Given that we spend many hours a day in bed, it’s certainly worth splurging on comfortable and well-made sheets, pillows, and duvets.
Now, you don’t have to go all out and spend hundreds of dollars on luxury linens, though there are definitely splurge-worthy sheets out there. But no matter your budget, there’s a quality bedding set for you. From old-school retailers to buzzy startups, it's easy to find the perfect bedding essentials for your home.
Here, the best places to buy everything you need to make the bed of your dreams.
You already know and probably love it. California-based Parachute offers luxury sheets, duvet covers, pillowcases, and other bedding accessories, all at reasonable price points and all in gorgeous muted colors. And bonus for those who prefer sleeping without a top sheet: All of Parachute's sheet sets come with the option to omit the top sheet altogether.
The brand even offers a mattress as well if you want a total Parachute experience each night, plus bedding basics like comforters and mattress toppers. If you can't get enough Parachute, they've also expanded into other categories, like their cult favorite towels and robes as well as table linens and rugs.
Brooklinen was founded in 2014 with the mission to create luxury hotel-worthy bedding and sell it at more affordable price points. Today, the Brooklyn-based company is best known for its sheets, which come in percale, sateen, linen, and even cashmere varieties.
Other products include bedding essentials like pillows, comforters, and blankets, as well as bath accessories, loungewear, and décor. All the sheets can be purchased in bundles depending on what and how much you need, and the brand also launches fun limited edition colors and patterns throughout the year.
If sustainability is a must, or if you tend to sleep hot, consider shopping at Buffy. The brand specializes in responsibly-sourced, Earth-friendly materials, and is actively working towards implementing a closed loop system for their products.
Buffy's most well-known product is the Cloud Comforter, which has a fill made from recycled plastic bottles and has a cool feel that's perfect for all-season use. In addition, they also sell two different sheet sets (eucalyptus and hemp linen), as well as four different pillows and another comforter that's temperature-regulating.
The Company Store
The Company Store’s original mission was pretty basic: Keep customers warm. Founded in 1911 by Scandinavian immigrants living in frigid Wisconsin, the brand built a name for itself with its high quality down products crafted in the Scandinavian tradition.
Over the years The Company Store has diversified its portfolio, selling everything from crisp and cool (yet totally soft) Supima cotton sheets to fluffy bath towels to dog pajamas—yes, you read that right. The Company Store is still highly regarded for its wide range of comforters, although it now makes down alternative versions in addition to their famous down offerings.
Boll & Branch
If you're looking for luxury bedding that's transparent about materials and manufacturing, then Boll & Branch is for you. The brand was founded to ensure that the entire production process was both sustainable and ethical; as a result, Boll & Branch became the very first Fair Trade-certified manufacturer of linens.
Today, Boll & Branch offers luxe organic bedding options, from sheets to bedding inserts and everything in between. The options aren't as plentiful as they are at larger brands, but they're all guaranteed to be top-notch quality. Inventory includes sateen, percale, and flannel sheets, down and down alternative comforters and pillows, and even a foam-free, all-natural mattress.
It’s all about organic materials at luxury bedding company Coyuchi, which was one of the first linen manufacturers to bring organic cotton to the market when it was founded in 1991. Each and every piece in its lineup, from duvet covers to throws to pajamas, is made from 100 percent organic materials, with a special focus on organic cotton.
Coyuchi’s dedication to nature comes through in the design of its products, too, which take inspiration from the landscapes around the company’s home base in Point Reyes, California. Social responsibility is another of Coyuchi’s pillars, and the company launched a circularity initiative in 2020 to keep its products out of landfills. Once you want to replace your Coyuchi goods, you can send them back and the company will recycle them to create new products.
Macy's is your one-stop shop for all things home, so it's no surprise their bedding selection is top-notch. If you're looking for options, this is it—from Ralph Lauren to Natori to Whim by Martha Stewart and more, the retailer offers a wide assortment of brands so you're sure to find one that suits your style.
One of the best parts about choosing bedding at a department store is that there's a range of price points, colors, and patterns to choose from. And, be sure to keep an eye out for sales—more likely than not, you'll be able to score fantastic deals on comforters, sheets, pillowcases, and more.
Bloomingdale's is best known for their luxe fashion offerings, but the retailer actually has a pretty spectacular bedding lineup, too. If you’re not committed to a specific brand, you can spend lots of time perusing the wide range of luxury offerings—from Frette to Sferra to Matouk—to help narrow down your search. If you're working with a budget, there are also more modestly priced lines such as DKNY, Vera Wang, and Marimekko. And of course, it's worth monitoring sales to score any products you've had your eye on for less.
Bed Bath & Beyond
Bed Bath & Beyond is iconic as a go-to for anything you need for, well, your bedroom, bathroom, or beyond. As far as bedding goes, the retailer offers a mix of smaller brands and well-known options, and their inventory includes just about every type of bedding imaginable. Whether you're looking for sheets and a comforter or mattress pads and heated blankets, you'll find it here.
Another one of Bed Bath & Beyond’s strengths is children’s bedding, given that the retailer has hundreds of options from cutesy cartoons for toddlers to sports teams for young teens. The retailer also has a number of in-house brands, including Nestwell, which includes dreamy sheets, comforters, blankets, and more, all at an affordable price point.
Founded in 2013, Snowe is all about the basics—basics that are designed to elevate everyday life, that is. From crisp white sheets to quality comforters, the brand offers all the essentials with a subtle luxe twist that'll immediately transform your bedroom.
Snowe offers four materials for their sheets: percale, sateen, linen, and Softexture, which looks like linen but is actually long-staple cotton. Aside from that, you can also find comforters and pillows, as well as bath and kitchen goods. And don't miss their blankets and throws, which are available in lambswool, cashmere, and silk varieties.
Serena & Lily
If you define your style as California coastal meets preppy chic, Serena & Lily has the perfect bedding for you. Founded in 2003, the company initially sold bedding for nurseries, eventually adding a children’s line and then an adult line, which is now its main focus.
Nearly all of Serena & Lily’s sheets, duvet covers, and quilts feature blue-and-white palettes, though occasionally a few have a touch of orange, cream, or even green thrown in for a pop of color. Their bedding doesn’t shy away from pattern, texture, and embroidery, so start here if you're all about the little details.
L.L. Bean might be best known for its comfortable clothing and outdoor products, but it also excels at bedding, specifically classics like flannel and down comforters. You'll definitely want to check out the selection of cozy blankets, throws, and quilts, particularly if you're someone who believes that you can never have too many layers.
If you're looking for patterned designs, you’ll find that plaid, florals, and stripes make up the lion’s share of bedding options, though there are plenty of solids, too. Their budget-friendly and durable offerings will make your home feel like a cozy cabin in the woods, and are guaranteed to last you a long time.
West Elm is known for gorgeous home décor and mid-century modern furniture, but its bedding selection is certainly not to be missed. Their offerings include a suite of modern yet cozy sheets and duvet covers that are ideal if you want to upgrade your bedroom in style.
West Elm's offerings are mainly neutral or pastel in tone while textures vary greatly—regardless of what you choose, however, it's all very sophisticated and refined. In addition to their selection of blankets, pillowcases, and sheets, consider checking out their wide selection of throw pillows to pull the whole look together.
When Riley was founded in 2018, the goal was to bring some playfulness to the direct-to-consumer bedding market. As a result, Riley offers a wide assortment of bedding essentials, many of which are offered in a variety of colors so you can add some personality to your space.
From sheets to duvet covers to throws, Riley really does have it all. You'll find percale, sateen, linen, and flannel sheets made at fourth-generation-run mills in Portugal, as well as high quality down and down alternative bedding, kids' bedding, and even dog beds. Though their pieces are a bit of an investment, many items are offered in bundles so you can save a bit.
Crane & Canopy
Crane & Canopy was founded in 2012, and it made a name for itself with its luxe duvet covers before branching out into other bedding. Today, the brand offers colorful (and affordable!) luxury sheets, quilts, bath towels, and other textile-based home décor items.
Though they've expanded their offerings, their signature product is still their duvet cover—the Nova Duvet Cover, specifically. Designed to make making your bed easier—and faster—the duvet cover mimics the look of a flat sheet with a two-toned cover. Rather than having to neatly fold over your flat sheet for the perfect layered look, you can just fluff out your duvet cover, and voilà! Your bed is perfectly made.
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This article was written by Stefanie Waldek, a Brooklyn-based freelance writer and editor who covers architecture and design, home, and more. To write this article, she consulted editor opinions and selected retailers based on their range of options, quality of their products, and price points.