In order for a side hustle to flourish, it can't require too much effort (considering you likely already have a nine-to-five to attend to). Reselling clothes you no longer wear fulfills that requirement, mainly because it costs zero money to get started. What's more, there are dozens of apps and websites available to streamline that process (like Poshmark and eBay). But if you've tinkered with any of these, you've most likely noticed how difficult it is to make a sale—we spend hours photographing and listing items, only to end up hauling them to Goodwill after giving up.
This reality makes thredUp's sixth annual resale report all the more relevant. ThredUp is an online thrift store, and its user and industry data is leveraged once a year to craft an updated picture of the resale industry, in addition to identifying the best and worst brands to buy and sell across the country.
The resale apparel market is projected to be worth $41 billion by 2022, up from $20 billion in 2017, according to a report from thredUP. In fact, in 2017, one in three women shopped secondhand. That's up from the previous year. The 2008 recession is originally credited to the rise in thrifting, and shoppers have loved buying second-hand ever since. That's a win-win, considering thrifting is great for the environment.
Benefits of Buying Used Clothes
Buying a used garment extends its life by an average of 2.2 years, and that reduces carbon, waste, and water footprints by 73 percent, according to thredUP. Buying used clothing, furniture, and electronics for one year can save you $2,420. That's the equivalent of getting a massage twice a month, a trip to Hawaii, or splurging on a cappuccino every day. It's worth considering.
Brand Resale Value
But back to making you some extra cash. When it came to reselling your own clothes in 2018, the following 10 brands earned you the most (and least) money:
Best brand investments: Frye, Lululemon, and Helmut Lang, with Rag & Bone and Vince falling shortly behind.
Worst brand investments: Giorgio Armani, Juicy Couture, and Mango, with Target and Club Monaco faring slightly better.
Additionally, the report identified the most popular brands in each state, helping sellers to recalibrate their sales strategy accordingly.
The brand we're spotting the most? Women's clothing retailer Maurices is popular up north and carries sizes two to 24. Coming in second, women's fashion and accessories retailer Cato is popular in the south, carrying sizes two to 28.
More than half of American women age 18 to 65 wear a size 14 or higher, helping to explain the popularity of these two brands. Their inclusive sizing ensures that almost no potential shopper is excluded from being able to spend their hard-earned cash in these stores.
ThredUp. ThredUp 2018 Resale Report. 2018.
Christel DA, Dunn SC. Average American Women’s Clothing Size: Comparing National Health and Nutritional Examination Surveys (1988–2010) to ASTM International Misses & Women’s Plus Size clothing. Int J Fashion Design Tech Educ. 2017;10(2):129-136. doi:10.1080/17543266.2016.1214291