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Design: Pure Salt Interiors; Photo: Vanessa Lentine; Graphic: MyDomaine
Out of all of the TikTok décor trends that have come and gone, none have struck us quite like the rise of coastal grandmother. Coined by creator Lex Nicoleta, the term endearingly describes anyone who wants to embrace living their chicest, coastally-inspired lifestyle.
The inspiration to embody? Imagine a grandmother who hosts dinner parties on gorgeous serveware, soaks up the sun dressed in linens, and tends to hydrangea plants outside a Nantucket home.
If you're ready to jump on the coastal grandmother train, then hop aboard.
The term has garnered over 167 million views across the platform—and we're obsessed with coastal grandmother-inspired interiors and entertaining tips. Why not elevate the everyday summer barbeque with beautiful products for a truly coastal-chic summer soirée?
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Andrea Page, the chief digital and marketing officer at Lenox, adores the coastal grandmother aesthetic, and she even feels it's more a lifestyle than just a fleeting trend.
"People are really embracing the idea of winding down, simplifying, and enjoying what really matters to them," she shares. "Maintaining a cozy, effortless, and timeless aesthetic is less of a trend and more of a lifestyle."
If you're looking to add a bit of coastal chic to your everyday barbeques and dinner parties, Page is here to walk us through some classic pieces that are coastal-grandmother-approved for entertaining. From beachy serveware to timeless tumblers, there is a piece in here perfectly suited for every coastal gran.
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We can picture it now: you're hosting a chic, outdoor soirée. You prepared the most delicious pasta salad, and you now need the perfect bowl to serve it in. Enter: this classic bowl and server set on offer from Lenox.
"This large serving set combines the calming, organic shape of the bowl with the texture of wood in the handles," Page says. "Entertaining with this Lenox piece brings the 'coastal grandmother' sense of effortless comfort into your home. Some of the most no-fuss moments make the happiest memories."
Bring the 'coastal grandmother' sense of effortless comfort into your home. Some of the most no-fuss moments make the happiest memories.
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Every coastal grandmother needs a reliable set of good glassware—and enough to serve a party of guests. We're loving how classic meets modern in this staple set of tall and short glasses.
"The stackable design is modern, fun, and incredibly versatile," Page shares. "Plus, the fun color options liven up any table."
Coomin Handmade Woven Coasters Set
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Amazon
If there is one thing your grandmother would not allow, it's drinks on the bare table. Easy solution: these chic, coastal coasters. This affordable pick says "beachy chic" while protecting your tabletop from water stains—grandmother approved.
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"The sculpted wicker design of this platter makes it a timeless classic that can be dressed up or dressed down for any occasion," Page shares, and we agree. Don't be stumped come party or holiday time on what your main-event dish can be served on: this is the solution. Plus, it embraces that classic, neutral-chic look that coastal grandmother is all about.
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"These bowls are perfect for serving salads and sides," Page explains. "The patterns wonderfully play off each other and the organic shapes add an artisanal feel to the table. Plus, they nest together beautifully for storage."
Hearthford White Marble Serving Board
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Amazon
The ultimate appetizer? A charcuterie board, and every coastal grandmother knows this. Serve up your chicest cheese board on a staple wooden board that you can invest in once and keep forever, seeing you through all future dinner parties.
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Serve in style on this tray from Lenox—the colorway and pattern scream coastal dinner party. "The imperfectly-perfect shape of this striped tray adds effortless style to the table—so perfect for relaxed entertaining," Page gushes.
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If you want to get the complete, coastal grandmother-approved look, invest in a coordinating dinnerware set that comes with everything you need to host and entertain all summer long.
"With the built-in mix and match elements, your table always looks amazing and effortless with Blue Bay," Page notes. "I also love it mixed with the solid white, Blue Bay set."
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