What Is Fitness Bread, and Why Does It Have a Cult Following?

Stuck in the Kitchen

Bread used to be a dietary staple for the generations before us, but thanks to clean eating and the Paleo movement, it's now considered a fairly unhealthy and unnecessary part of a diet. Known as "stripped carbs," white bread goes through a refining process that means it's quickly digested and turned into sugar, which can contribute to weight gain. Not all bread is created equal, though. According to PureWow, "fitness bread" is a healthy alternative that has gathered a cult following with entire forums dedicated to it.

So what is fitness bread exactly? Created by German company Mestemacher, it's made with just eight ingredients including whole rye and oat kernels. "A single slice has double the fiber and one-third the sugar of traditional whole-grain bread," PureWow points out. Plus, it contains zero preservatives and lasts up to six months thanks to the pasteurization process.

Before you place a bulk order at Walmart or Amazon, it's worth noting that this fibrous bread doesn't taste like the white slices you might be used to. "Neither soft nor crusty, it's dense, rustic, and tastes like all of those nutty whole grains that go into it," the site explains. While it might take some getting used to, this nutrient-packed alternative basically means you can eat as much avocado toast as your heart desires—right?

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  1. Have You Heard of Fitness Bread? Here's Why It Has a Cult Following. PureWow. August 22, 2017.

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