Have you ever wandered the aisles of IKEA looking for an associate to help you locate the amazing rug you saw online, only to be caught incapable of pronouncing its name? Or worse, have you been on the phone with the retailer's customer service team trying to muster the courage to articulate the name of the product you can’t figure out how to build? We feel your pain—enunciating an IKEA product name can be as stressful as trying to order carciofi alla griglia on a first date.
To solve our pronunciation woes, we enlisted the help of the IKEA team in Los Angeles to teach us how to confidently say the names of our favorite products out loud and tell us what inspired the names to begin with. Get ready for Swedish 101.