Lauren Conrad and Hannah Skvarla on Mixing Business With Friendship

Ever toyed with idea of starting a business with a friend? You are not alone. Many of us have… and many hugely successful businesses have been started by BFFs: Microsoft (Bill Gates and Paul Allen), Ben & Jerry’s (Ben Cohen and Jerry Greenfield), Mattel (Harold “Matt” Matson and Elliot Handler), and Harley-Davidson (William S. Harley and Arthur Davidson), to name a few.

Being close with your business partner isn’t necessarily a recipe for success, though: Research from Harvard University suggests that sharing too many personal characteristics with your workplace teammates can actually make you less successful. It’s better, it seems, to find a partner who complements your skill set.

We were curious to hear about what it’s really like to work with a close friend, so we reached out to Lauren Conrad and Hannah Skvarla, who founded The Little Market, an online marketplace for handmade goods with a focus on empowering women, to hear how they make it work. Read on for our interview.