Is This the Most Instagram-Worthy Place in the World?

No, it's not a filter. Positioned off the coast of Las Coloradas, a small fishing village on the Yucatán Peninsula in Mexico, sits one of the most naturally photogenic destinations in the world: a blush pink lagoon in the Rio Lagartos Biosphere Reserve. 

The rosy-hued travel destination has gained popularity on social media recently, but its vivid, surreal color isn't an optical illusion. The lagoon gets its pink color thanks to marine microorganisms that contain a pigment called beta carotene, Huffington Post reports. 

It's not the first time a pink beach has captured our attention. Lake Hillier in Australia turned a shade of bright, bubblegum pink due to pigmented algae and Turkey's Lake Tuz also turns a curious shade of blush during cooler months. 

Whether you're planning a trip to Mexico, Turkey, or Australia, one thing's for sure: You'll want to invest in a quality camera to capture this insanely photogenic experience. Take a look at other traveler's stunning Instagram pictures of the surreal pink lagoon:


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A photo posted by Maria Febrer Rosales (@maria_febrer) on


Holaaaaa desde Las Coloradas! #drone #dji #phantom #fromwhereidrone

A photo posted by Karen (@karenfdzb) on