A Mom Shows What Kendall Jenner's Calvin Klein Ad Looks Like IRL

Sophie Miura

When Calvin Klein launched the campaign #MyCalvins, Instagram was awash with photos of Kendall Jenner, Emily Ratajkowski, and Gigi Hadid baring all in the brand's iconic underwear. But after seeing Jenner’s toned body on the campaign’s billboards, one Texan mom decided it was time to show what the advertisement would look like IRL. 

Brenda DeRouen, a 26-year-old mother of one, stripped down to her underwear to create her own unedited version of Jenner’s advertisement, stretch marks and all. Hello Giggles reports that when DeRouen shared the images on Instagram, she was overwhelmed with support. The post currently has over 24,400 likes and 1648 comments. 

Take a look at the original CK advertisement and the brave mom’s photographs below. 

DeRouen’s images mirror Jenner’s campaign, which features the star outstretched on a bed with her stomach exposed. The mom says posting the photographs has helped her accept the way her body looks after having children. “I turned away when dressing in front of others, and wouldn’t chance doing the dirty with the lights on… For years, I dealt with not loving myself,” DeRouen says on her blog. “I was self-conscious in relationships, and I hated how my body looked.”

“We all have flaws and insecurities,” she says. “Yet, we continue to allow the media to take what’s ours and mold it into something that’s unrealistic. Your body is yours. You have to live with it, so get used to it.”

One Instagram user wrote in response to DeRouen's post, “I am a mother of five. My tummy is covered in stretch marks!!! I needed a reminder that it’s ok to not be perfect and to embrace my body. Our bodies are so amazing!”

DeRouen says she hopes her bold move will help empower other women, regardless of whether they identify with her body. “You may not have stretch marks from pregnancy, hell; you may not have stretch marks at all,” she says on her blog. “But I guarantee you there is something that you are struggling with. Just know that there is no such thing as a perfect body... Every scar and every imperfection has a story that makes you uniquely you.”

Looking for more inspiring photographs of real moms? Shop The Bodies of Mothers Project by Jade Beall ($35). 

Opening Image: Alasdair McLellan for Calvin Klein.

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