This Health Trend Saw a 746% Jump in Pinterest Saves in Just 6 Months

Updated 06/21/18

With roughly 175 million active users each month, Pinterest gives us a window into the minds of countless creators, entrepreneurs, and pinners around the globe, making them an authority on all things trending in the lifestyle space. So when something increases in save volume by over 700 percent on Pinterest in just six months, according to their Consumer Communications team, you know it's worth keeping an eye on. Such is the story with moon milk, a warm bedtime drink made with calming adaptogens and regular milk or nut milk, which has seen a 746% jump in Pinterest saves since January 2018. 

"Moon milk is a caffeine-free concoction honoring the Ayurvedic lineage, which believes that warm milk can aid in a good night’s sleep," food stylist, recipe developer, and wellness writer Alison Wu told MyDomaine. "They are well suited for nighttime enjoyment, but really can be enjoyed any time of day. These potions are packed with adaptogens, selected for their calming, nurturing, and relaxing properties, which are best extracted using some sort of fat."

Wu typically uses a combination of hot water and coconut butter as the base for her dreamy concoctions (which she frequently shares on Instagram), but you can use regular or nut milk if preferred. Depending on which adaptogens you include, moon milk can help you ease anxiety and stress before drifting off to sleep. Find three of Wu's favorite moon milk recipes for a good night's sleep below. 

Lavender-Cacao Moon Milk

Courtesy of Alison Wu

Ingredients

2 cups hot water
1 1/2 tbsp. coconut butter
1 1/2 tbsp. dried lavender flowers
1 tbsp. tocos
2 tsp. raw cacao powder
1/2 tsp. reishi
1/2 tsp. chaga
Pinch of pink salt

2 cups hot water
1 1/2 tbsp. coconut butter
1 1/2 tbsp. dried lavender flowers
1 tbsp. tocos
2 tsp. raw cacao powder
1/2 tsp. reishi
1/2 tsp. chaga
Pinch of pink salt

Instructions

In a small saucepan over medium-low, heat the water, coconut butter, and dried lavender. Bring to a low simmer and allow the lavender to infuse into the milk for about five minutes. Strain out the flowers using a mesh sieve.

Golden Turmeric Moon Milk

Courtesy of Alison Wu

Ingredients

2 cups hot water
1 1/2 tbsp. coconut butter
1 tbsp. tocos
1 tsp. ground turmeric
1/2 tsp. ground ginger
1/2 tsp. Ceylon cinnamon
1/2 tsp. shatavarti
1/2 tsp. astragalus
1/4 tsp. cardamom
1/4 tsp. black pepper
Pinch of pink salt
1-2 tsp. of raw honey (optional)

2 cups hot water
1 1/2 tbsp. coconut butter
1 tbsp. tocos
1 tsp. ground turmeric
1/2 tsp. ground ginger
1/2 tsp. Ceylon cinnamon
1/2 tsp. shatavarti
1/2 tsp. astragalus
1/4 tsp. cardamom
1/4 tsp. black pepper
Pinch of pink salt
1-2 tsp. of raw honey (optional)

Instructions

Ginger-Ceylon Cinnamon-Vanilla Moon Milk

Courtesy of Alison Wu

Ingredients

2 cups hot water
1 1/2 tbsp. coconut butter
1 tbsp. tocos
1 1/2 tsp. ground ginger
1 tsp. Ceylon cinnamon
1 vanilla bean, insides scraped out (or 1/2 teaspoon vanilla extract)
1/2 tsp. ashwagandha
1/2 tsp. mucuna pruriens
Pinch of pink salt

2 cups hot water
1 1/2 tbsp. coconut butter
1 tbsp. tocos
1 1/2 tsp. ground ginger
1 tsp. Ceylon cinnamon
1 vanilla bean, insides scraped out (or 1/2 teaspoon vanilla extract)
1/2 tsp. ashwagandha
1/2 tsp. mucuna pruriens
Pinch of pink salt

Instructions

Dream on with moon milk essentials

Ebru Marbled Mug
Simple Life Ebru Marbled Mug $78 $31
Shop
Vitamix A3500 Ascent Series Blender
Williams Sonoma Vitamix A3500 Ascent Series Blender $700 $550
Shop
Williams-Sonoma Espresso Spoons
Williams Sonoma Espresso Spoons $13 $10
Shop
Sage Matte Stoneware Sarai Mugs Set of 4: Gray/Green by World Market
Cost Plus World Market Sage Matte Stoneware Sarai Mugs $20
Shop
Bodum 'Eileen' 8-Cup French Press
Bodum Eileen 8-Cup French Press $50
Shop
Georgi Mug
Anthropologie Georgi Mug $16
Shop
Gold Coffee Scoop
CB2 Gold Coffee Scoop $7
Shop

Opening Image: @gerihirsch

Related Stories