If you've ever needed an outfit for a special occasion but didn't want to spend a fortune on something you only planned to wear once, you probably stumbled upon Rent the Runway at some point or another. That is if you hadn't already heard of the revolutionary clothing rental website that makes dressing for any event so much easier (and more affordable). While the site has made a name for itself in the fashion world, it's expanding into another major design sector: home décor.
Rent the Runway recently announced an all-new partnership with West Elm, the always stylish furniture and décor brand. Now, along with fashionable clothing, you can rent modern home goods from the innovative website in a bid to get more bang for your buck and make sustainable choices. This marks the first time that Rent the Runway has offered products outside its usual apparel and accessories selection, as well as the first time West Elm has made products available for rent.
Beginning in early June, you'll be able to rent hand-selected West Elm textiles through a Rent the Runway subscription. Keep reading to find out exactly how the rental process works and what kind of décor you can expect.
Once the Rent the Runway and West Elm partnership goes live this summer, you'll be able to choose from 26 exclusive bundles of decorative pillows, throws, shams, quilts, and coverlets. Each of the pieces will be available in a variety of styles, prints, textures, and colors to ensure that you can let your personality and individual design tastes shine through.
The partnership offers three distinct services that make decorating your home through Rent the Runway seriously appealing. With your subscription, you'll receive highly curated options, pieces that hit the mark when it comes to style, and the convenience of being able to redesign your space whenever you feel like it. “We are making it easier than ever for customers to discover great design for their spaces,” Alex Bellos, the president of West Elm, said in a recent press release.
Each bundle is curated with a selection of new and seasonal West Elm textiles for the bedroom and living room. Think quilts, coverlets, blankets, shams, and pillows for the bedroom and additional throw pillows and blankets for the living room.
You can be sure that you'll be receiving an incredibly stylish selection of pieces, especially because every bundle is designed by West Elm with the brand's signature products. This includes popular pieces like West Elm's Belgian Linen Quilts, Chenille Rib Throws, and Off Center Abstract Pillow Covers (just to name a few).
As far as convenience goes, the rental model allows members to have flexibility when it comes to refreshing their homes as they see fit. If you subscribe, you'll be able to keep the bundles for as long as you want—whether that's just a few weeks or months or longer. Plus, if you absolutely fall in love with a bundle, you have the option to purchase it at a discounted price.
“This is a monumental moment for Rent the Runway and the sharing economy as a whole," Co-Founder and CEO of Rent the Runway Jennifer Hyman said in a press release. "We know that clothing is often a vehicle to help people feel confident and expressive, and this new partnership will unlock that feeling through home decor,” she continued.
Become a part of this new way to shop home décor by signing up for an unlimited subscription to Rent the Runway. It costs $159 a month and unlocks access to over 550 designers, 600,000 styles of clothing and accessories, and now home décor from West Elm. Keep any product for as long as you want and swap it out for something new when you're ready for a change.
The partnership is also an example of how brands are taking on more responsibility when it comes to conscious and sustainable shopping. Both Rent the Runway and West Elm are involved in sustainable living efforts. Rent the Runway's rental model breaks free from more traditional fast fashion habits, allowing members to enjoy stylish pieces without having to get rid of them after a few uses. Additionally, West Elm designs 90 percent of its products in-house and offers a vast selection of local, handcrafted, sustainably sourced, and Fair Trade Certified pieces.
If you're interested in getting in on the latest home décor trends without worrying about whether or not you'll still enjoy the pieces a few months down the line, you may want to consider signing up for a Rent the Runway subscription before June when West Elm products officially become available on the site.