This Cool-Girl Apartment Is 100% Shoppable (and We Want It All)

We see our fair share of jaw-dropping apartments at MyDomaine, but it's rare that you can walk into a stunning space and know that every décor detail can be yours. That's exactly the theory behind The Whitespace, an appointment-only apartment in New York City that's 100% shoppable.

Curated by Snowe, a direct-to-consumer home essentials brand that specializes in affordable luxury-quality wares, the apartment is a shopper's paradise. "It's exciting to open The Whitespace up to our community so they can experience Snowe in context, whether that means feeling the softness of our bath linens or having a glass of wine to experience the laser-thin lip and clumsy-guest-proof stem of our glassware," says co-founder Rachel Cohen.

The two-bedroom loft apartment in Union Square is clearly a labor of love for Cohen and her partner, Andres Modak, who also call the space home. "It's probably the least showroom-y showroom out there because, at the end of the day, it's our actual home—not a space built out to replicate the feel," she explains. The pair partnered with their favorite stores like TRNK and Uprise Art to outfit the apartment and turn their dream space into a reality.

Step inside The Whitespace by Snowe and shop a few of the essentials we've got our eye on.