Exclusive: How to Decorate Like a Cool Swedish Girl


On the brink of her 30th birthday, Paulina Liffner von Sydow had to make a quick decision: Having just purchased a first home with her husband, Gustav, she had only six weeks to bring her newly purchased 1895 Stockholm apartment up to snuff in time to host her friends for the big bash. The founder of Swedish handbag brand Little Liffner had a few tricks up her sleeve: a clear vision of what she wanted the space to look like, and a few key pieces of furniture and art in her arsenal to inspire her vision (the jist: eclectic, cozy, and Scandinavian).

Although the quick time line kept her from making more ambitious and colorful design decisions, the Swedish cool girl's natural sense of style managed to shine through to create an inspiring edgy space we'd all want to move into. Five years later, Liffner von Sydow has a new design challenge for her two-bedroom, two-bath apartment: a charming baby girl named Mary. "We redid the space when we moved in five years ago, she says. "The flat was quite run-down, and the décor was very much 'campy,' but not in the 'This place has personality' kind of way. It was a labor of love." Her next project? Injecting more color into the space and decorating her daughter's room.

Take the tour of this insanely cool Scandinavian space, and gather a few tricks on how to get the look in your own home.