When it comes to food, we live in an age of one-upmanship. Chefs have assumed the role of mad scientist in a quest to get customers in their establishments and eyeballs on their Instagram accounts. That spirit of invention has trickled down to amateur chefs as well, people unbound by the constraints that come with running a business who are free to experiment with the same reckless abandon as a child in science class.
How else can we explain the sushi donut, the latest food fad that’s setting Instagram ablaze? Conceived by Instagram user So Beautifully Raw, the sushi donut combines two classic comfort foods in the most unusual way. But, before you conjure up horrific images of deep-fried sushi rings, hear us out. Sushi donuts actually maintain the freshness of traditional sushi rolls but come shaped like a donut.
Much like actual donuts, sushi donuts are extremely versatile. Just think of the possibilities: wasabi mayo as frosting, black sesame seeds as sprinkles, and raw salmon as filling. The culinary concoction has gone so viral that even Whole Foods Instagrammed its own version, which includes brown rice filled with salmon and avocado. Even though the food retailer specified that it won’t be selling sushi donuts in stores, if it really wants to appeal to millennials, it might want to reconsider.
Serve your sushi donuts on this West Elm Belgian Linen Tablecloth, and let us know what your favorite current food trend is.