42 Target Impulse Buys You Won't Regret


Original illustration by Viviana Duron.

Just like our fashionable sister Who What Wear, our love for Target is bordering on obsession—have you seen our Who What Wear Collection and JoyLab line we co-designed with them? We continually update our homes with Target's new Project 62 collection and then sprinkle in some of the cool and modern pieces from the retailer's Hearth & Hand With Magnolia range designed by Chip and Joanna Gaines of HGTV's Fixer Upper. It's safe to say we're smitten.

In fact, there are so many insanely chic (and affordable) fall decorations that we were having a hard time making any buying decisions. So we compiled a mega-list of 42 impulse buys to update your home for the new season that won't hurt your wallet, so we're giving you permission to treat yourself. Tis the season, after all. Happy shopping!